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October 27, 2016
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Laurier business students win national challenge – yet again

Outreach projects earn one group the right to represent Canada internationally

Communications, Public Affairs & Marketing

May 5/05| For Immediate Release


Aaron Goldrup
VP Marketing and Public Relations, ACE Laurier
(519) 342-8007, (519) 502-5484(cell) or


Steve Farlow
Executive Director, Schlegel Centre for Entrepreneurship
(519) 884-0710 ext. 2615 or

WATERLOO – Business students at Wilfrid Laurier University have again set the standard at the leading Canadian competition for student entrepreneurship. They are the only competitors to ever earn the right to represent Canada at the Students in Free Enterprise (SIFE) World Cup three times – let alone three times in a row.

Students with the Laurier school of business and economics (SBE) earned Laurier the title of The Most Enterprising Campus In Canada during a national competition, the Advancing Canadian Entrepreneurship (ACE) Campus Enterprise Challenge.

Nicole Almond, Elise Gasbarrino, Aaron Goldrup, Courtney King, Kevin Meadwell and Devon Moore will represent Canada at the SIFE world cup, which will this year be held in Toronto from October 5 to 7. The students are all members of Advancing Canadian Entrepreneurship (ACE) Laurier.

The world cup challenges leading business students from more than 45 countries to compete to see which team has the best outreach efforts in the teaching of market economics, entrepreneurship, personal success skills and business ethics. The teams make detailed, multi-media presentations summarizing their projects and activities to a panel of judges. The winning team must demonstrate that it is having the greatest impact on its target communities.

“It’s great that we won, but what’s more exciting is seeing the impact our teams are having in our communities,” said Goldrup, vice-president of marketing and public relations for ACE Laurier. “Having said that, the competition is a great experience as it offers all participants a tremendous opportunity to interact with some of Canada’s brightest business students and to network with the country’s most successful corporate executives. The calibre is even higher at the world cup.”

ACE Laurier earned the right to represent Canada by winning against 32 teams from universities and colleges across Canada in the SIFE category at the Campus Enterprise Challenge. Its presentation introduced 11 of 41 educational outreach projects, including one which provides hands-on business training to working children in Aswan, Egypt. Another ACE Laurier project, called Second Chances, teaches the basics of entrepreneurship to inmates at Correctional Services Canada’s Grand River Institution for Women.

The winning didn’t stop with the SIFE triumph. A second ACE Laurier team took top honours in the Micro-Business National Competition and a third won the Fair Enterprise National Competition. Those three accomplishments earned Laurier the award for The Most Enterprising Campus in Canada – also for the third consecutive year.

“We were extremely proud of our students when they won back-to-back victories in the most important categories of the competition, which no other team had done before,” said Steve Farlow, executive director of the Schlegel Centre for Entrepreneurship and ACE Laurier faculty advisor. “To win it all a third time is an even greater accomplishment. The fact that the teams keep winning with students from all four years of our undergraduate program shows a real breadth of talent.”

Charmaine Abalajon, Stacy Anderson, Pui-Ying Chu, Jonathan Conner and Ryan Frank won Micro-Business. Winners of Fair Enterprise are Tiffany Chen, Anna Guzowski, Kevin Meadwell, Ryan Waddington and Lindsay Whiting.

The Campus Enterprise Challenge was part of ACE Canada’s national exposition, held in Toronto from May 1 to 3. The event was attended by more than 400 students and faculty representing 52 university and college campuses across the country. Leading business executives volunteered to judge the competitions.

Founded in 1987, ACE is a national not-for-profit organization that provides and promotes education, training and instruction to Canadian youth on entrepreneurship and the formation and operation of businesses. Today, ACE offers innovative, hands-on entrepreneurship training programs for students on university and college campuses across Canada. For more information on ACE, please visit or, or contact Kelly O’Connell, expositions and communications director of ACE Canada, at (800) 766-8169.

With more than 3,000 students and 100 full-time faculty members on campuses in Toronto and Waterloo, Ontario, Laurier’s SBE is one of Canada’s largest and most innovative business schools. For more information, please visit


Related Information Title Type
Oct 29/04 Past President of ACE Laurier Shares Learning from the SIFE World Cup News
Oct 1/04 Wilfrid Laurier University Finishes Top Six in the World at the SIFE World Cup 2004 News
Jul 15/04 ACE Laurier Teaches Entrepreneurship to Working Children in Egypt News

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