Site Accessibility Statement
Wilfrid Laurier University Laurier Brantford
October 18, 2017
Canadian Excellence
Erin Strahan

Dr. Erin Strahan

Associate Professor, Psychology

Contact Information
Phone: 519.756.8228 ext.5745

Office Location: RCE 212


I grew up in Thunder Bay, Ontario and spent my childhood reading, playing sports and enjoying the many outdoor activities that Thunder Bay has to offer. When I finished high school I moved to Kingston, Ontario to attend Queen’s University. At Queen’s, I majored in Psychology. I was immediately drawn to the way that psychologists empirically studied common, everyday phenomenon such as sibling rivalry, romantic relationships and stereotypes and prejudice. After completing an honours degree in Psychology, I moved to Waterloo, Ontario to complete my Ph.D. Upon completion of my Ph.D., I went down the street to the Waterloo campus of Wilfrid Laurier University. I stayed there for a year and conducted research as a postdoctoral fellow.

I have been a faculty member at Laurier Brantford for quite a few years now and I really enjoy being a part of such a vibrant and enthusiastic environment. My leisure time is spent playing soccer, reading novels and spending time with my husband and son. 


 Ph.D., Psychology, University of Waterloo

 B.A. (Hons), Psychology, Queen’s University

Selected Publications

Peetz, J., Wilson, A. E., & Strahan, E. J. (2009). So far away: The role of subjective temporal distance to future goals in motivation and behavior. Social Cognition, 27, 475-495.

Strahan, E. J., Lafrance, A., Wilson, A. E., Ethier, N., Spencer, S. J., & Zanna, M. P. (2008) Victoria's Dirty Secret: The Impact of Media Images on Adolescent Girls and Women. Personality and Social Psychology Bulletin, 34, 288-301.

Strahan, E. J., Spencer, S. J. & Zanna, M. P. (2007). Don’t take another bite: How sociocultural norms for appearance affect women’s eating behaviour. Body Image, 4, 331-342.

Strahan, E. J., Wilson, A. E., Cressman, K. E. & Buote, V. M. (2006). Comparing to perfection: How cultural norms for appearance affect social comparisons and self-image. Body Image, 3, 211-227.

Strahan, E. J., Spencer, S. J. & Zanna, M. P. (2002). Subliminal priming and persuasion: Striking while the iron is hot. Journal of Experimental Social Psychology, 38, 556-568.

Strahan, E. J., White, K. J., Fong, G. T., Fabrigar. L. R., Zanna, M. P., & Cameron, A. J. R. (2002). Enhancing the effectiveness of tobacco package warning labels: A social psychological perspective.  Tobacco Control, 11, 183-190.